It goes without saying that, as a creative, the visual language you use to present yourself to the world is of paramount importance. The style of your work is the most obvious consideration, but other supporting aspects of your profile, such as your social media presence, your portfolio, and your personal website are things that clients, employers and the general public notice. These are, rightly or wrongly, seen as extensions of your own aesthetic, and time spent getting the look and feel of these elements just right is time well spent.
Naturally, just as the appearance of your work and art evolves over time, responding to shifting interests and trends, so too should the channels through which you communicate – especially your website. For those well-versed in website building, implementing such stylistic decisions can be done from scratch through clever and creative coding, but for those of us with an eye for design, but not the skills to bring it to life, website building and hosting platforms like Squarespace can help to bridge the gap. Offering an extensive range of aesthetically led and functional templates, and a whole suite of nifty tools and features, Squarespace can be used to create the website of your dreams. From displaying your portfolio to selling your work, it has you covered, while making changes to your website to keep it feeling fresh is an easy and intuitive process.
In a newly released five-part video series, five different creators around the world collaborated with Squarespace on a set of trend-led website designs. These trends are naturally embodied in the practices of the designers, and now you can see how these aesthetic developments can be applied to website building. In the videos, each of these respective trends are dissected, and then shown in the context of a Squarespace template – all of which are free to use for anyone looking for a starting point for their website and keen to share the style.
