Video screenshot via Meta Connect 2024
Meta CEO Mark Zuckerberg is shedding his famously low-key wardrobe for something a bit more, well, imperial. At the recent Meta Connect event, Zuckerberg turned heads by wearing a custom t-shirt with the Latin phrase “aut Zuck aut nihil,” which translates to “all Zuck or nothing.” The bold slogan riffs off the famous Roman saying “aut Caesar aut nihil,” and signals Zuckerberg’s unwavering ambition for himself and his company.